Since Channel Pittsburgh is an entirely new concept, writing a traditional business plan is a challenge.

Everyone working at Channel Pittsburgh (including the Board) will be volunteers until the station can afford to hire staff. 

Channel Pittsburgh will have three revenue streams: 

Advertising Sales: For the fixed, daily schedule, most programs will have commercial time available for advertisers.

Membership: For a monthly fee, members will be able to stream on-demand and commercial-free a rotating selection of Channel Pittsburgh programs.

An online store: Viewers will be able to purchase DVDs, Channel Pittsburgh logo items and other merchandise.

Some fundraising events and other revenue-generating options will also be explored.